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Wednesday, December 30, 2009

American Express Adds British Airways as ‘Points Partner’

For the first time, U.S. American Express card members can transfer their membership rewards points into British Airways’ frequent flyer program for travel on BA and Oneworld partner airlines, AmEx has announced.

“With this added choice and flexibility, it is even easier for card members to redeem points for travel to the 150 destinations around the world serviced by British Airways – one of the leading global airlines,” American Express said in a statement.

British Airways, through its Executive Club Frequent Flyer program, is the 17th airline to join the growing roster of AmEx points transfer partners, which currently includes Delta, JetBlue and Continental.

The credit card giant has been boosting and heavily promoting its “points transfer” program, which gives card members the ability to transfer points directly into airline and/or hotel frequent flier/guest programs.

All major credit card issuers have been pumping up rewards programs and features in recent months ahead of reform laws set for full effect Feb. 22 that restricts when and how to raise interest rates or impose fees. Optional rewards credit card programs are not directly affected by language in the new legislation, although the Federal Reserve has yet to finalize rules for all fee provisions.

American Express card members can visit http://www.membershiprewards.com/ to redeem points for travel or transfer points.

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